OSMAN, Péter. Mark Darby: Alliance Brand - Fulfilling the Promise of Partnering. John Wiley & Sons, 2006. Marketing & Menedzsment, [S. l.], v. 41, n. 3, p. 92–93, 2019. Disponível em: https://journals-test.lib.pte.hu/index.php/mm/article/view/1347. Acesso em: 4 okt. 2024.