How can the management improve the strategic planning processes?

Abstract

The method of planning process and relation to business value are relevant for organizations to determine the strategic direction of their businesses. The unexpected is unavoidable and has the potential for significant impact particularly in trading sector. Reducing the uncertainty relying on simply macroeconomic guesswork is not helpful. Embracing and understanding the political (economy) intention and effect on management decisions can help better assess the range of macro economical events that are likely to occur. Therefore, smart companies are re-evaluating the way they do analysis for the business value. In this article I show an example how a company can to improve their strategic planning processes with sensitivity analysis considering some macro economical data.